About a year ago, my friend Mat launched a funky, new online furniture store called Apt 2B, which aims to sell stylish pieces at affordable prices. The timing seemed perfect: I desperately needed a new couch, er, SOFA as my current one was in a murky state of disrepair (speckled with red dots thanks to an explosion of fake blood from a 2006 House MD screener — long story). The only downside for me was that I would have to order a sofa sight-unseen as this was an online-only venture.
Well, a year later, I still have my decrepit couch, but perhaps not for long. Mat and his team have taken over the Alpha space on Melrose Avenue here in Los Angeles for a month-long “pop-up” of sorts. I dropped by the opening night to finally see the goods in 3D, and I have to say, it was all super cool. I’m not just saying that because Mat is a friend of mine. I say it because I really liked what I saw. I swear I’ve fallen in love with a sectional, and at just over $1300, it’s a total steal. This could in fact signal the end of days for my old Crate & Barrel sofa.
Don’t take my word for it though. My friend Phamtastic tagged along as well, and given that she definitely knows her interior design, I hold her opinion in high regard. In short, she loved Apt 2B too, and already she’s planning on purchasing some big ticket items for her friend (who has charged her with redecorating his living room). The point is this: if you live in Los Angeles and are in the market for some stylish, funky furniture or decor, be sure to swing by the Apt 2B pop-up this month. Tell Mat that B-Side Blog sent you!
Apt 2B at Alpha
8654 Melrose Ave
West Hollywood, CA
Mon-Sat: 11a – 7p; Sun: 12 – 6p
Until 5/31 only!

















